Thursday, June 28, 2007

Surpassing Search: New Xerox Text Mining Software Goes Beyond "Keywords" To Deliver More Relevant Information

ROCHESTER, N.Y., June 20, 2007 -- Researchers at Xerox Corporation (NYSE: XRX) today unveiled FactSpotter, new document search software that goes beyond conventional "keyword" search, enabling it, in effect, to spot the one or two golden nuggets among the pebbles on the shore.

Developed in Grenoble, France, by researchers at the Xerox Research Centre Europe, the new text mining software combines a powerful linguistic engine with an easy-to-use interface so that anyone can query the system in everyday language. Unlike traditional enterprise search tools, FactSpotter looks not only for the keywords contained in a query but also the context of the document those words contain. For example, if searching for documents that reference Angelina Jolie, FactSpotter will also return results where the pronoun "she" is used instead of Jolie's full name.

The "smart" search engine can comb through almost any document regardless of the language, location, format or type; take advantage of the way humans think, speak and ask questions; and discriminate the results highlighting just a handful of relevant answers instead of returning thousands of unrelated responses.

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